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Advertising

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Advertising in CAOT periodicals or on our web site is the best way to reach thousands of Canadian occupational therapists.

CAOT Publications ...
The best way to reach Canadian occupational therapists and their clients
The Canadian Association of Occupational Therapists represents over 6,000 occupational therapists in Canada. Its publications offer exclusive, effective, and efficient reach to Canadian occupational therapists and other subscribers.

Through the Canadian Journal of Occupational Therapy, Occupational Therapy Now and the CAOT web site, marketers can reach healthcare professionals involved in day-to-day patient/client care and administrators who make decisions about the recommendation and purchase of numerous products and services.

Career advertisements placed in CAOT periodicals and on our web site offer employers the opportunity to reach the most highly qualified and motivated employment candidates at the most efficient rates.

Print advertising

Canadian Journal of Occupational Therapy

Circulation: 5600
Published five times per year: February, April, June, October, December
Format: Scientific Journal (8.5" x 11")

The Canadian Journal of Occupational Therapy is a professional, peer-reviewed scientific journal. Since its establishment in 1933, its mission has been to promote the advancement and growth of theory and practice in occupational therapy and foster excellence in research and education. The high quality of CJOT's editorial content promotes long journal life and therefore provides maximum advertising reach and frequency.

Occupational Therapy NOW
Circulation: 5200
Published six times per year: January, March, May, July, September, November
Format: Practice Magazine (8.5" x 11")

Occupational Therapy NOW provides occupational therapists with information to meet the challenges of their day-to-day practice. Articles in both print and on-line versions encourage discussion and debate of occupational therapy issues. Topics include clinical applications of recent research and theory, evidence-based practice, product reviews, socio-cultural, political and economic influences on occupational therapy as well as other information relevant to the profession at large. Articles appeal to anyone with an interest in occupation and its impact on health - health care practitioners, consumers, policy and decision makers and members of the general public, from around the world. Occupational Therapy Now is published in French under the title Actualités Ergothérapiques.

2010 advertising rates (gross price, per insertion)

Single  
issue

5x or 6x
year*
11x
year**
1/8 page $270
1/4 page $530    $470 $460
1/2 page $840 $740 $710
Full page $1280 $1080 $1050


* All issues of either CJOT (5x) or OT Now (6x)
** All issues of CJOT and OT Now

Sizes
Full page          7 x 9.5 (V)
1/2 page           3.5 x 9.5 (V) or  7 x 4.25 (H)
1/4 page           3.5 x 4.25 (V)
1/8 page           3.5 x 2 (H)

Colour
Four colour process: $900

Deadlines
Space reservation 15th of 2nd previous  month (eg. September OTNow - book by July 15th)
Receipt of material 25th of 2nd previous month

Pre-payment is required. Cancellation must be supplied in writing to CAOT by the 1st of the previous month of the requested issue of cancellation.

Mechanical and offset requirements
Printed offset. Material can be supplied in electronic form (high resolution PDF, tiff or eps) compatible with a Macintosh platform. If material is to be typeset, a minimum charge of $75 is applicable. Halftone screens are 175 lpi maximum.

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Internet Advertising
CAOT's web site provides timely, accessible information for both members and those interested in occupational therapy. Other than the home page the Careers page is the most hit page on the CAOT site.

2010 Career advertising rates (gross price)
Single placement (60 days) $440 (plus GST or HST)
Additional months $200

To  place an ad on the Careers page just e-mail your document to us. Include your logo and address. All ads require prepayment. You can send a cheque or pay through our online store with a Visa or Mastercard. The ad is posted once payment has been received.

Banner advertising
Prices range from $190 to $400 per page, per month. Please call us for information on specific pages.

Multi-Media discounts
Career recruitment ads placed both in print and on the Internet receive a $50 discount off the total cost.

OT Education Finder Postings rates
This database contains a variety of resources from many providers that will assist occupational therapists to meet their continuing professional development and education needs. These resources include courses, workshops, books, journals, grant and scholarship information, coaching/mentoring services and more. The cost to post you item is:

Free resource - Free   

Education resource $75+ GST (CAOT members' price: $50) 

Courses with CAOT endorsement* $250+ GST (CAOT members' price: $125 + GST    
  
Click here to post your OT Education Finder listing.

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Inserts or mailing labels
Insertions of other published materials into regular CAOT mailings and mailing labels from our membership database are also available. Quotations are available on request.

Exhibitions, Conferences & Sponsorship
Please contact us about opportunities to sponsor events like workshops or annual conferences, exhibit at our trade shows, or sponsor portions of our web site.

Booking space
To book space or for more information, e-mail CAOT National Office, call 613 523-2268 or 800 434-2268, ext. 232, or fax 613 523-2552.

Material should be sent to:
Advertising
Canadian Association of Occupational Therapists
CTTC Building,
3400-1125 Colonel By Drive
Ottawa, Ontario K1S 5R1

Acceptance of advertisements does not imply endorsement by the Canadian Association of Occupational Therapists or any of its publications.

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